About NewLease

When Bill Gates famously set the goal of putting a PC on every desktop, the key ingredient was selling physical hardware along with Microsoft Software.

Note that the focus was on a singular transaction where the PC and Software were sold on a perpetual use rights basis.

Starting with ASPs in the late 1990's and moving into the various Cloud offerings available today, a new software licensing model came into play, subscription software for Service Providers.

This is what NewLease is all about.

We distribute and aggregate subscription licensing models for Service Providers from many of the world's leading software vendors.

In addition, NewLease Services assists vendor and partner customers transition to Cloud and subscription centric business environments.

 

What sets us apart is our singular focus on this new business model.

This is important, because in the subscription software world the Service Provider, NewLease, and the Software Vendor don't make a cent until the end-user customer starts and continues to consume the service.

So while the original software licensing models were driven by getting to the point of sale, subscription licensing based offerings are completely driven by what happens after the point of sale.

This diagram calls out the main differences in the models and highlights the fact that what leads to success in the perpetual world might actually be a blocker for a success in the subscription world.

 

Subscription-Licensing-2

 

Our customer and vendor engagement process is driven by our ability to help both vendors and our customers harness this fundamental shift away from getting to the point of sale to helping Service Providers grow as well as exceed end-customer expectations.